Santena, 7th April, 2025 – Today, PETRONAS Lubricants International (PLI), a global leader in lubricant technology through its Fluid Technology Solutions™, is proud to announce a strategic partnership with Autohero, the retail brand of AUTO1 Group, Europe’s leading digital automotive platform for buying and selling used cars. The new partnership highlights AUTO1 Group’s commitment to offering the best quality cars for their Autohero customers, with PETRONAS Syntium lubricants as the supplier of choise for Autohero production centers across Germany, Austria, France, Italy, Spain, Belgium and the Netherlands.
Autohero, Europe's largest independent dealer, is operating since 2020 in 9 European countries. The company's range includes thousands of used cars of all makes and models. The used cars are inspected and reconditioned in Autohero’s own production centres. Customers also benefit from several services, such as financing, fast delivery to their home in the Autohero truck or pickup from an Autohero pickup location, trade-in of their current vehicle and a 21-day money-back guarantee.
PLI is at the forefront of the lubricant industry with its innovative solutions and has developed PETRONAS Syntium with CoolTech+ technology, controlling heat and maximising engine efficiency while lowering fuel consumption.
With this partnership, Autohero production centers gain access to PLI’s state-of-the-art automotive fluid solutions and cutting-edge technology, ensuring unparalleled quality and efficiency across their vast portfolio of brands. In addition to supplying PETRONAS Syntium lubricants, the collaboration will also provide comprehensive support,in-depth technical training on lubricants for all Autohero production centers staff, and on demand technical services, driving excellence across every operation.
PETRONAS Lubricants International Regional Managing Director EMEA, Giuseppe Pedretti, says: “Our strategic partnership with Autohero represents a joint commitment to innovation, quality, and customer satisfaction, contributing to improved performance in the automotive sector. The partnership allows PLI to offer high-quality lubricants to Autohero’s used car production centers across Europe, strengthening our market presence and contributing to the growth and innovation of the sector. We look forward to developing our partnership with Autohero to further shape the mobility of the future.”
Director Production Europe at AUTO1 Group, David Len, says: “The partnership with PETRONAS Lubricants International is further proof of the quality and reliability of our services across Europe. By integrating PLI’s innovative PETRONAS Syntium lubricants into our production centers, we are ensuring that our customers receive vehicles that meet the highest standards of performance and efficiency. This collaboration underscores our commitment to delivering transparent and exceptional experiences to our customers, while continuing to set new benchmarks in the used car market.”
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About PETRONAS Lubricants International
PETRONAS Lubricants International (PLI) is the global lubricants manufacturing and marketing arm of PETRONAS, Malaysia’s dynamic global energy group. Established in 2008, PLI manufactures and markets a full range of high-quality automotive and industrial lubricant products in over 100 markets internationally. Headquartered in Kuala Lumpur, PLI also has offices around the world including Turin, Belo Horizonte, Beijing, and Chicago. PLI is the technical resource behind PETRONAS’ partnership with the Mercedes-AMG PETRONAS Formula One Team, responsible for the design, development and delivery of the Fluid Technology Solutions™, which includes customised lubricants, fuels and transmission fluids to power the Silver Arrows.
We are a progressive energy and solutions partner, enriching lives for a sustainable future. Our commitment remains to conduct and grow our business in ways that contribute positively to society and the environment.
PLI is driving an aggressive business growth agenda as one of the leading global lubricants companies at the forefront of the industry, providing custom-made solutions for every need. For more information, please visit www.pli-petronas.com.
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About AUTO1 Group
Founded in 2012, AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars. Its local European consumer brands like wirkaufendeinauto.de offer consumers the fastest and easiest way to sell their car. Its merchant brand, AUTO1.com, is Europe's largest wholesale platform for car trading professionals. With its retail brand Autohero, AUTO1 Group is using its technology, scale and operational excellence to develop the best consumer experience to buy a used car. AUTO1 Group is operating in over 30 countries and generated a revenue of EUR 6.3 billion in 2024. Following its successful IPO in February 2021, the group's shares are trading on the regulated market (Prime Standard) of the Frankfurt Stock Exchange under the trading symbol AG1 and the ISIN DE000A2LQ884.
For more information please visit www.auto1-group.com
